Our Story

LOUISE JEAN’s natural evolution and growth has been shaped by real moments and the stories of those who wear our pieces. Rooted on the Sunshine Coast, Australia, LOUISE JEAN continues to honour the art of fine jewellery, blending traditional techniques with a modern sensibility, and continues to grow with the same warmth and purpose that defined its beginning.

Founded in 2013 by Louise, LOUISE JEAN was born from a genuine love of jewellery and a desire to create with purpose. What started as a humble passion project, soon evolved into something much greater: a brand built on genuine connection, creativity and thoughtful craftsmanship. 

Our Founder

Founded in 2013 by Louise, LOUISE JEAN was born from a genuine love of jewellery and a desire to create with purpose. Wha... 

At LOUISE JEAN, our commitment to thoughtful design processes and responsible sourcing is the core of our values, guided by our belief that jewellery is an extension of your story.

Our renowned and distinctive style is a balance of refined elegance and timeless appeal, crafted to be lived in and cherished for years to come.

Each LOUISE JEAN piece is brought to life by our in-house jewellers and creative team here on the Sunshine Coast, who combine their deep care and expertise to ensure every detail meets our uncompromising quality standards.

We are committed to ethical practices, working only with responsibly sourced materials, conflict-free diamonds, and high-quality precious metals. With close control over our production and trusted suppliers, we ensure transparency at each stage of production.

Learn more about our processes here.

Our Craftmanship

At LOUISE JEAN, our commitment to thoughtful design processes and responsible sourcing is the core of our values, guided ... 

LOUISE JEAN offers both Natural and Lab-Grown diamonds, each chosen for its exceptional quality and brilliance. Natural diamonds are formed over billions of years, while lab-grown diamonds are created using advanced technology that replicates the natural process. Both options are chemically and physically identical, ensuring the same beauty and durability.

We offer access to a wide selection of diamonds, sourced from trusted suppliers who share our commitment to quality and ethical practices. Each stone is carefully assessed to ensure it meets our strict grading standards, so you can trust in its beauty and authenticity. Ethical sourcing is a priority, and we work closely with reputable Australian and global partners to ensure traceability and responsible practices in every piece. Our goal is to make choosing your diamond a seamless and meaningful experience.

Learn more about Our Diamonds here.

Our Diamonds

LOUISE JEAN offers both Natural and Lab-Grown diamonds, each chosen for its exceptional quality and brilliance. Natural d... 

At LOUISE JEAN, we believe in creating a positive impact beyond jewellery. As a female-founded and led brand that celebrates the privilege of choice in marriage, we recognise the importance of education and independence for girls. Through our partnership with the Girls First Fund, we pledge 1% of every wedding ring purchase to support grassroots organisations dedicated to empowering girls and protecting them from child marriage. 

Learn more about the Girls First Fund here.

Our Commitment

At LOUISE JEAN, we believe in creating a positive impact beyond jewellery. As a female-founded and led brand that celebra... 
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